A/B Test Sample Size Calculator

Free tools / Cordell Digital

A/B Test Sample Size Calculator

Approximate equal-arm sample sizes for a two-sided 5% significance level. Relative lift differs from percentage-point lift. Plan independent visitors and a fixed test duration.

Prefilled figures are hypothetical examples. Replace them with your own figures.

How to use this calculator

Use figures from the same reporting period and the same attribution scope. Sample inputs are hypothetical examples. Results describe the inputs you provide; they are not industry benchmarks or promises of future performance.

Calculation method

Approximate equal-arm sample sizes for a two-sided 5% significance level. Relative lift differs from percentage-point lift. Plan independent visitors and a fixed test duration.

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